> For the complete documentation index, see [llms.txt](https://doc.btschain.net/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://doc.btschain.net/13.-team-and-advisors.md).

# 13. Team & Advisors

<figure><img src="/files/GdLDcnVegMQjRyQlvnpU" alt=""><figcaption></figcaption></figure>

### 13.1 Overview

BTSChain is supported by a core team and advisory board with experience across product management, finance, marketing, blockchain infrastructure, business development, communications, investment strategy, and crypto analytics.

The team structure is designed to support BTSChain’s transition into an AI Community Metaverse powered by BTSc. The rebranded platform requires a balanced combination of product strategy, technical execution, financial management, market expansion, partnership development, user community growth, and compliance-conscious operations.

BTSChain does not present its team and advisors as a guarantee of commercial success, token value, or future performance. Their roles are described to explain the professional capabilities supporting the project’s development and ecosystem strategy.

***

### 13.2 Core Team

The BTSChain core team is responsible for product direction, financial management, marketing strategy, technology development, and regional business expansion.

<table><thead><tr><th width="187">Member</th><th width="238">Role</th><th>Contribution to BTSChain</th></tr></thead><tbody><tr><td><strong>Scott Westwood</strong></td><td>CEO &#x26; Chief Product Management</td><td>Leads product direction, business planning, ecosystem strategy, and the overall BTSChain vision.</td></tr><tr><td><strong>Carl Witton</strong></td><td>CFO, JFLEX PTE. LTD.</td><td>Supports financial strategy, corporate finance, operational planning, and financial governance.</td></tr><tr><td><strong>Yan Jiang</strong></td><td>CMO, JFLEX PTE. LTD.</td><td>Leads marketing strategy, user growth, exchange-oriented communication, and global community expansion.</td></tr><tr><td><strong>Asutosh Dixit</strong></td><td>CTO, JFLEX PTE. LTD.</td><td>Oversees technical architecture, blockchain infrastructure, smart contract strategy, and AI service integration.</td></tr><tr><td><strong>Jon Whitehead</strong></td><td>Strategic Advisor, ASEAN Business Development</td><td>Supports ASEAN business development, partnership strategy, talent strategy, and regional expansion.</td></tr></tbody></table>

***

### 13.3 Core Team Profiles

#### Scott Westwood - CEO & Chief Product Management

Scott Westwood leads BTSChain’s product direction and overall platform strategy. His role focuses on aligning BTSChain’s rebranding vision with practical product development, business planning, and ecosystem execution.

For the AI Community Metaverse strategy, his contribution is centered on product positioning, user experience direction, roadmap prioritization, and long-term platform growth.

#### Carl Witton - CFO, JFLEX PTE. LTD.

Carl Witton supports financial strategy and corporate financial management for JFLEX PTE. LTD. His role is important for budgeting, operational sustainability, treasury planning, and financial governance.

In the rebranded BTSChain ecosystem, financial management is especially important because the platform combines BTSc membership payments, ecosystem pools, operation budgets, and long-term development reserves.

#### Yan Jiang - CMO, JFLEX PTE. LTD.

Yan Jiang leads marketing and global business communication. His background in crypto exchange business development and marketing supports BTSChain’s market positioning, community expansion, and exchange-facing communication.

For the AI Community Metaverse, this role supports user acquisition, brand repositioning, global campaign strategy, partner communication, and market education.

#### Asutosh Dixit - CTO, JFLEX PTE. LTD.

Asutosh Dixit leads technology development and infrastructure planning. His role includes blockchain infrastructure, smart contract planning, AI integration, backend architecture, and scalable service development.

For BTSChain’s rebranded platform, the CTO role is central to implementing AI Avatar services, AI Social Proxy systems, wallet signature-based BTSc payment, separate DeFi staking contracts, and server-side data architecture.

#### Jon Whitehead - Strategic Advisor, ASEAN Business Development

Jon Whitehead supports ASEAN business development and regional expansion strategy. His advisory role is focused on partnerships, market access, talent strategy, and business network development.

This role is important for expanding BTSChain’s AI Community Metaverse into regional communities, partner networks, and potential market entry strategies.

***

### 13.4 Advisory Board

The BTSChain Advisory Board supports the project with strategic guidance across blockchain strategy, investment, business development, communications, finance, crypto analytics, marketing networks, and Asia market expansion.

<table><thead><tr><th width="214">Advisor</th><th>Advisory Area</th><th>Contribution to BTSChain</th></tr></thead><tbody><tr><td><strong>Alex Lightman</strong></td><td>Blockchain Strategy Advisor</td><td>Provides blockchain strategy, token model, and Web3 ecosystem guidance.</td></tr><tr><td><strong>Lasse Ander Pettersen</strong></td><td>Business Development &#x26; Investment Advisor</td><td>Supports investment strategy, business development, and partner expansion.</td></tr><tr><td><strong>Oliver Blakey</strong></td><td>PR &#x26; Communications Advisor</td><td>Supports public relations, communications strategy, and external messaging.</td></tr><tr><td><strong>Jodi Pleitez</strong></td><td>Finance &#x26; Crypto Analytics Advisor</td><td>Provides financial analysis, crypto analytics, and capital strategy support.</td></tr><tr><td><strong>Edna Peters</strong></td><td>Marketing &#x26; Crypto Network Advisor</td><td>Supports marketing strategy, crypto network expansion, and community growth.</td></tr><tr><td><strong>Parker Fairfield</strong></td><td>ICO Strategy &#x26; Asia Market Advisor</td><td>Supports token strategy, Asia market development, and growth-oriented advisory.</td></tr></tbody></table>

***

### 13.5 Advisory Contribution Areas

BTSChain’s advisors contribute across several strategic domains.

<table><thead><tr><th width="322">Area</th><th>Advisor Contribution</th></tr></thead><tbody><tr><td><strong>Blockchain Strategy</strong></td><td>Supports token utility, ecosystem positioning, and Web3 business structure.</td></tr><tr><td><strong>Investment &#x26; Business Development</strong></td><td>Supports partnership planning, investor communication, and growth strategy.</td></tr><tr><td><strong>PR &#x26; Communications</strong></td><td>Supports project messaging, media strategy, and brand communication.</td></tr><tr><td><strong>Finance &#x26; Analytics</strong></td><td>Supports financial analysis, crypto analytics, and market interpretation.</td></tr><tr><td><strong>Marketing &#x26; Network Expansion</strong></td><td>Supports community expansion, user acquisition, and global network development.</td></tr><tr><td><strong>Asia Market Strategy</strong></td><td>Supports market entry, regional expansion, and strategic positioning in Asia.</td></tr></tbody></table>

***

### 13.6 Role of the Team in BTSChain’s Rebranding

The BTSChain rebranding strategy requires execution across several areas. The team and advisors are positioned to support the following priorities:

<table><thead><tr><th width="338">Priority</th><th>Required Capability</th></tr></thead><tbody><tr><td><strong>AI Community Metaverse Strategy</strong></td><td>Product planning, market positioning, and user experience design.</td></tr><tr><td><strong>AI Avatar &#x26; Social Proxy Development</strong></td><td>Technical architecture, AI integration, backend systems, and scalable application design.</td></tr><tr><td><strong>BTSc Utility Expansion</strong></td><td>Token utility planning, membership design, staking-related features, and ecosystem participation.</td></tr><tr><td><strong>Community Growth</strong></td><td>Marketing, communications, user onboarding, and partner community expansion.</td></tr><tr><td><strong>Operational Sustainability</strong></td><td>Financial planning, treasury discipline, platform operation, and risk management.</td></tr><tr><td><strong>Regional Expansion</strong></td><td>ASEAN and Asia market development, partnership building, and localized community strategy.</td></tr></tbody></table>

***

### 13.7 Team Principles

BTSChain’s team and advisors are expected to operate under principles that support a professional, utility-driven, and sustainable ecosystem.

<table><thead><tr><th width="264">Principle</th><th>Description</th></tr></thead><tbody><tr><td><strong>Execution Focus</strong></td><td>Prioritize practical service delivery and measurable product development.</td></tr><tr><td><strong>Transparency</strong></td><td>Communicate roadmap progress, ecosystem changes, and major updates responsibly.</td></tr><tr><td><strong>User-centered Development</strong></td><td>Build features that improve user experience, community participation, and AI-assisted social presence.</td></tr><tr><td><strong>Security &#x26; Responsibility</strong></td><td>Support secure infrastructure, responsible token utility, and policy-based moderation.</td></tr><tr><td><strong>Global Collaboration</strong></td><td>Work with partners, advisors, communities, and service providers to expand the ecosystem.</td></tr><tr><td><strong>Long-term Sustainability</strong></td><td>Focus on recurring service utility rather than short-term speculative narratives.</td></tr></tbody></table>

***

### 13.8 Key Message

BTSChain’s team and advisors support the project’s transition into an AI Community Metaverse by combining product strategy, financial management, marketing, technology, blockchain advisory, communications, and business development capabilities.

> **The BTSChain team structure is designed to support practical execution, global expansion, and long-term ecosystem development for the AI Community Metaverse.**


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://doc.btschain.net/13.-team-and-advisors.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
